Another well-known business will be entering Target starting next year, so customers will no longer be able to purchase Ulta Beauty products there.
Under their new agreement, Warby Parker at Target, the eyeglass retailer will create stores inside Target locations.
In addition to offering its recognizable brand of glasses, sunglasses, and contacts, the new Target shops will include services including vision testing and eye exams.
Earlier this year, Target declared that in the second half of 2025, five of its locations would receive Warby Parker stores.
Here are some further details regarding the partnership.
What Warby Parker at Target locations are already open and which ones will open soon?
The following three Warby Parker at Target stores are already operational, based on their websites:
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Willowbrook, Ill.
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Bloomington, Minn.
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Columbus, Ohio
According to NJBIZ, the following two Warby Parker stores at Target will open soon:
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Brick, N.J.
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Exton, Pa.
In 2026 and beyond, Target intends to install additional Warby Parker stores in-store; however, neither company has disclosed the locations of those stores.
The newest Warby Parker locations will join the company’s more than 300 locations worldwide and 14 standalone locations in New Jersey.
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